Creative innovation and design lead

About

About me

 

Hello, I’m
Ashleigh Whitmore

Brand • Print • Digital • Illustration

Freelance designer and art director based in Auckland, with over a decade of experience creating bold, thoughtful, and business-savvy design.


From leading brand campaigns at global companies like JLL and Bupa, to helping startups craft their identity from scratch, I bring a strategic eye and a creative heart to every project.

My specialties include art direction, brand identity, print and digital collateral, and illustration. I’m also passionate about emerging tech and have recently led the integration of generative AI into creative workflows at a global scale — but at the core, I’m all about great ideas, beautiful design, and making sure the work works.

Whether you're launching something new or levelling up your brand, I can help bring your vision to life — with purpose, polish, and a bit of personality.